4 Benefits of Listing Your Website to Local Directories
The question is, should you bother listing your website on local directories?
1. Free Online Advertising opportunity
The first benefit of Listing Your Website to Local Directories is an obvious one. It is a free opportunity to advertise your business at the local level through a local online directory. Mainly all directories allow free registration with some additional paying premium services. It is a cost-effective way of building your online presence and brand development by providing your company name, address, photos and videos
2. Highly Target Audiences
Mainly all directories today have a search facility allowing visitors to browse through listings searching for a specific service provider or retailer. The advantage of listing your website to local directories is that that majority of customers will be highly targeted as they were the one really looking for the specific service needed.
3. Simple and Fast Registration
The third benefit of listing your website to local directories is that the registration is often simple and fast. You will usually need to provide your business name, email, phone number, website URL, photos, description etc. No technical skills are required.
4. Search Engine Optimisation
It is well known that Google is better ranking websites with links from authority websites. By listing your business in the local online directory you will get a free link going back to your website giving its small but beneficial contribution to SERP rankings.